What is a Sales Funnel? (And Why Your Handmade Business Needs One)
You started your business because you love making things with your hands—not because you love marketing. But if you've ever posted your products online and heard nothing but crickets… you're not alone. The good news? There’s a simple system that can help more people discover your work, connect with your story, and become loyal customers. It’s called a sales funnel, and it’s a total game-changer (even if you're not a tech wizard).
Let’s break it down—no jargon, no overwhelm—just what you need to know to start growing.
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